Unibes Cultural
We reimagined the visual identity of Unibes Cultural to reflect the movement, diversity, and creative energy of its spaces and initiatives. The new system embraces vibrant color combinations, modular layouts, and a flexible graphic language that adapts to each cultural manifestation—without ever losing its essence. It’s more than design. It’s cultural expression made visual. That’s the Muda Effect.
Task
Creating a system that could be both playful and structured—open to experimentation, yet rooted in identity.





