Peanuts + iFLY
We brought the Peanuts universe to new heights with a special collab between iFLY and Comic Con. From space-themed outfits to collectible items and branded wind tunnel gear, we created a playful and immersive visual identity that blended nostalgia and innovation. A limited edition that turned into a full-brand experience — from wind tunnels to wardrobes. This is what happens when bold creativity meets pop culture: the Muda Effect.
Task
Merging two strong universes — a global cartoon legacy and an extreme sports brand — into one cohesive and exciting experience.




