Muda
Muda
Muda

Where creativity meets strategy

We craft brands with purpose
My Spring

My Spring

Branding Identity
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Dr. Consulta

Dr. Consulta

Brand Rollout Campaign Development Print & Digital Design Visual Identity
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Unibes Cultural

Unibes Cultural

Campaign Visual Identity
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Exes

Exes

Branding Identity
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Peanuts + iFLY

Peanuts + iFLY

Brand Activation Brand Collab Promo Materials
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Leger

Leger

Campaign Development Promotional Design Visual Identity
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What we do

We're a team of creatives who are excited about unique ideas.

Brand Strategy & Art Direction

We build strong and consistent brand identities with a strategic and creative approach. From logo design to brand storytelling.

Video Editing & Content Production

We specialize in editing long and short-form content for all platforms, ensuring your brand delivers engaging and high-quality video content.

UX/UI Design & Website/App

Your website is your brand’s digital home. We create user-friendly, visually appealing websites and apps that convert visitors into customers.

Online & Offline Campaigns

We develop campaigns that drive engagement, build awareness, and increase conversions across digital and offline channels.

Capabilities

Creative minds. Strategic solutions. Powerful brands.

Activating the Muda Effect...
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Design with Strategy

Every creative decision is data-driven and aligned with brand goals.

Experience Across Industries

From restaurants to healthcare, we tailor solutions to diverse markets.

Global Perspective, Local Expertise

Born in Brazil, thriving in Canada, delivering impact worldwide.

Our clients

Some of the amazing brands we've worked with — too many to fit all here.

Muda Creative Lab completely transformed our brand. From the initial consultation to the final product, they exceeded our expectations. Their attention to detail and creative approach have helped us grow and connect more deeply with our customers.

Cuca Fromer

CEO Sustenido

Working with Bianca and Letícia is always a great pleasure. ln addition to the partnership, they are professionals who are consistently surprised by bringing an innovative vision while keeping the understanding of the briefing in mind!

Renato Sapiro

CX Director - Sapscon

Working with Muda Creative Lab was a game-changer for our business. They rebranded our company with a fresh, modem identity that reflects our identity. The team was professional, creative, and always went the extra mile to ensure our satisfaction.

Sabrina Dias

CEO

I am delighted with Muda’s services! From the first contact, the team was attentive and understood exactly what I needed. I love how quickly they deliver the work, the fast communication, and the impeccable organization. The results exceeded my expectations, with creative solutions and a design that perfectly reflects my brand’s identity. I highly recommend them without hesitation!

Tatielly Oliveira

Mkt Manager - Biossimetric

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Year of Experience

We’ve spent the last 7+ years building brands that stand out — combining strategy, design, and content to deliver results across different industries and platforms.

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Successful Projects

From full brand identities to high-impact campaigns, we’ve helped over 300 projects come to life with creativity, purpose, and consistency.

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Pixels Perfectly Placed

When every detail matters, design becomes an experience. We’ve crafted so many visuals with intention that we stopped counting — but your audience will notice.

Say hello

Let’s chat about your project.

    Get in touch

    Email us.

    For projects:
    projects@mudacreativelab.com

    For other questions:
    contato@mudacreativelab.com.br

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    Branding Identity

    My Spring

    We developed a new visual identity for My Spring, a student exchange agency, bringing more consistency, modernity, and personality to the brand. The rebranding…

    • Strategy

      Rebranding, Visual Identity

    • Design

      Design, Art Direction

    • Client

      My Spring

    View Project
    Brand Rollout Campaign Development Print & Digital Design Visual Identity

    Dr. Consulta

    For dr.consulta, our mission was to translate an already established visual identity into a comprehensive and coherent brand rollout. While the brand direction was…

    • Strategy

      Brand Rollout, Visual Consistency, Digital-to-Offline Adaptation, Campaign Implementation

    • Design

      OOH Materials, Social Media Assets, Print Collateral, Internal Branding, Digital Design

    • Client

      Dr. Consulta

    View Project
    Campaign Visual Identity

    Unibes Cultural

    We reimagined the visual identity of Unibes Cultural to reflect the movement, diversity, and creative energy of its spaces and initiatives. The new system…

    • Strategy

      Brand Strategy, Design Thinking

    • Design

      Design, Art Direction

    • Client

      Unibes Cultural

    View Project
    Branding Identity

    Exes

    We energized EXES with a bold new visual identity aligned with its mission to lead the electric mobility revolution. The rebranding brought clarity and…

    • Strategy

      Brand Strategy, UX Strategy

    • Design

      Design, Art Direction, Strategy

    • Client

      Exes

    View Project
    Brand Activation Brand Collab Promo Materials

    Peanuts + iFLY

    We brought the Peanuts universe to new heights with a special collab between iFLY and Comic Con. From space-themed outfits to collectible items and…

    • Strategy

      Brand Collaboration Strategy, Campaign Activation, Licensing Integration.

    • Design

      Art Direction, Visual Identity, Promotional Collab Design, Branded Merchandise.

    • Client

      Peanuts + iFLY

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    Campaign Development Promotional Design Visual Identity

    Leger

    For Clínica Leger, we crafted a complete visual ecosystem that connects aesthetics, experience, and strategy. From social media content to printed catalogs, digital campaigns,…

    • Strategy

      Content Strategy, Brand Experience, Campaign Planning, Premium Positioning

    • Design

      Social Media Design, Editorial Design, Printed Materials, Packaging, Digital Ads, Seasonal Campaigns

    • Client

      Leger

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